THE CLIENT
Arnia is an Eastern European software development company providing technology services that makes companies more profitable and productive. Arnia Software specializes in a variety of software technologies like web, mobile, database, Microsoft and open source.
CHALLENGES
- The client didn’t have a well defined marketing strategy.
- They had expertise in some new technologies, like semantic web, and they wanted to find new opportunities for sales in this area.
- They wanted partnerships with software development companies for portals, ecommerce websites and SaaS applications outsourcing.
- CUBRID, their in-house Database Management System, needed intensive promotion.
