RICK BLAISDELL

THE CLIENT

The client is an accomplished technical and business leader, notably recognized as a cloud computing pioneer. The client has initiated several business projects in technology and is currently CTO for an online educational platform. In addition, he is also an active speaker in technology-related conferences, also having a Google page rank 4 blog about cloud computing.

The services offered by the NNC Services team for this client are focused on personal branding.

 THE CHALLENGES

With an experience of almost 20 years in the field, backed up by pioneering results in technology efficiency improvement, the client had a lot of quality knowledge content to offer. The first challenge was creating visibility and setting up the best premises for networking.

At the beginning of the collaboration, the client was seldom active in social media (Facebook, LinkedIn, Twitter, had no blog etc). Therefore the proposed action plan was aimed in this direction.

Further more, the NNC Services team took up another challenge – to increase exposure in a short time.