Video Creative and Production Brief Template

Video Creative and Production Brief Template

The popularity of video has skyrocketed in the past few years, and it seems to be one of the most efficient ways to increase brand awareness, promote your brand, and generate more leads.

Whether it’s a product presentation video, a customer interview video, a company presentation, or a sales support video we are sharing with you a “Video Creative and Production Brief Template” to kickstart your next project.

Why is video marketing so powerful?

Statistics show that marketers who use video content generate 63% more income from their marketing campaigns.

A video marketing strategy will help you promote your business, encourage leadership practices, build social media communities and increase the clients’ engagement rate. Therefore, it’s time to put your ideas in motion and tell your brand’s story through video marketing.

Watch  Oana Lefter‘s video, Managing Partner at NNC Services, to find why video marketing is the game changer for your brand:

Not sure where to start with your new video project?

We are offering you a free 21 pages template that will guide you through setting the key aspects of your project to successfully create a video that matches your expectations. Get everyone on board and fill in these brief requirements before starting any video production project to ensure clarity, alignment and avoid inefficiencies:

  • What is the project goal?
  • Who is your target audience?
  • Who are your competitors?
  • What is the concept behind your video?
  • What visuals would you like to include?
  • What are your expectations regarding video production?
  • What are the budget and the timeline for this project?

Why do you need a template?

Creating a brief with all the details of your future project is the first step towards transforming your ideas into reality. It represents the foundation of your project and it is essential for achieving great results.

Here is why:

  • it helps you avoid inefficiencies
  • it ensures great communication between all the parties involved
  • it helps you set a direction
  • the final result will clearly reflect the objectives of your marketing campaigns
  • it’s much easier to implement changes in the planning stage

Whether it’s a product presentation video, a customer interview video, a company presentation, or a sales support video, this template will help you create a detailed plan for your video project.

What are the steps this template will guide you through?

  • Set the vision
  • Write down the requirements
  • Collect the existing materials
  • Brainstorm ideas
  • Shere directions and expectations

video brief template

Download the Video Creative and Production Brief to kickstart your next video project!

Curious to learn more about how NNC Services can help you tell your brand story? Choose the video marketing services that fit your business objectives!

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