THE CLIENT
Security Innovation is an Application Security services provider based in the USA. Security Innovation offers a range of services that help organizations reduce application risk – whether that means finding vulnerabilities in a specific application, building internal security expertise or awareness, identifying high-risk applications, or trying to get at confidential data. They work with big Fortune 1000 type organizations from the IT industry but also from Financial/Insurance, Energy, Retail or Healthcare industries. Security innovation came to us being introduced by a long-term client of NNC Services.
THE NEED
The client needed to increase online visibility and awareness for its webinars, white papers, E-courses, solutions and ultimately generate leads. More specifically, the client wanted to build an online community around its brand, in order to increase brand awareness.