THE CLIENT
Xplus is a leading European provider of integrated IT systems in various industries and a Microsoft Dynamics Inner Circle Member. The specialists’ team have expertise in implementing, maintaining, but also developing IT Systems. They have also developed innovative and copyrighted products, like Executive Automats, a fully automated Dynamics AX testing, optimization, and training solution.
CHALLENGES
- The client needed to quickly increase awareness for Executive Automats, their copyrighted product. The product was well built and developed, the competition was very low, as it is a revolutionary and niche product.
- The biggest challenge was to let people know that this product exists and make them understand how could it help them.
