THE CLIENT
Founded in 2006, RnD Software is a supplier of innovative solutions for web security. Livigent is a solution developed by RnD Software that features unprecedented flexibility in handling different types of Web content. Livigent ensures a high percentage of success in blocking unwanted or prohibited content based on predefined rules. After launching Livigent, RnD Software and NNC Services collaborated for a lead generation program which ended with a partnership between Genesys Software Romania, one of the biggest system integrators from our country, and RnD Software.
CHALLENGES
- Announce the partnership to the market: setting up a press conference;
- Increase event awareness;
- Increase brand awareness for a relatively new product like Livigent.
