Functional Framework for B2B Technology Marketing

Functional Framework for B2B Technology Marketing

After more than two decades in the service of B2B technology and brands, some of these that have been very successful and some of them being exciting explorations into the unknown, we decided to gather all the knowledge in a functional framework for B2B technology marketing.

While this is still in the making and reworked every day to make sure technology marketers will have a real tool to guarantee measurable business results and not just brand stories to tell to their executives,  I am taking the liberty to write the “making off”. If you are curious to test the “Beta” tool, please feel free to reach out to me at lniculae[at]nnc-services.com and would be happy to provide you with a draft of the NNC B2B marketing strategy framework.

B2B Strategy Framework

First of all a big thank you for all of you up there that have taken the B2B customer journey with NNC and big applause to the ones that have been daring enough to test and implement the methodologies we envisioned. The success and merit are all yours. Thank you for teaching us what worked and what did not and for being part of the b2b martech journey.

Early on, even before marketing automation made it possible, we envisioned a marketing machine, a business mechanism that can produce predictable marketing results and ROI. While tools were always a part of our work, it was never more true than int he last couple of years when marketing and digital technology started evolving.

We went through many technologies and frameworks, from enterprise business all the way to the small IT start-ups,  from Jim Collins to Donald Miller, from Freakonomics to your not so famous but effective RACE or SOSTAC, to advanced methodologies like Omnichannel marketing, Agile Marketing and Flywheel we have not missed any best practice, scientific marketing approach and benchmarking study. We are technology agonistic, so we made sure of recommending and reviewing each  We are combining all these into a proprietary framework for delivering high growth in B2B tech.

We are excited to give back part of the knowledge and information we tested, gathered and received, in one simple applicable, a proven and effective framework for high return b2b technology marketing together with applied case studies, proper KPIs and benchmarks.

Please stay put, and we’ll keep you posted on the progress. If you would like to receive news or subscribe for testing the beta version, please reach out to lniculae[at]nnc-services-com.

We are going to cover the making of an effective B2B marketing plan as well as an outline of the main contents. Is your professional marketing curiosity seriously aroused? Send us a line, and we will send you a preview.

Share this post

Comments (6)

  • haber Reply

    I really liked your article. Much thanks again. Awesome. Stephannie Zachariah Jehovah

    February 1, 2021 at 11:53 am
  • dizi izle Reply

    I used to be able to find good advice from your blog posts. Angie Dav Gal

    February 2, 2021 at 7:21 am
  • altyazili Reply

    I like the helpful information you provide in your articles. I?ll bookmark your blog and check again here regularly. I am quite sure I will learn a lot of new stuff right here! Good luck for the next! Tomi Dorian Willner

    February 2, 2021 at 11:33 am
  • movie online Reply

    Can I simply say what a aid to find someone who truly knows what theyre speaking about on the internet. You undoubtedly know the way to carry a problem to light and make it important. More individuals must learn this and understand this side of the story. I cant consider youre not more standard because you definitely have the gift. Rosalyn Corbet Velleman

    February 2, 2021 at 6:01 pm
  • diziler Reply

    Thanks so much for the blog. Really looking forward to read more. Really Cool. Denise Chrotoem Knick

    February 9, 2021 at 12:58 pm
  • bluray Reply

    I have been checking out many of your stories and i can claim pretty clever stuff. I will surely bookmark your website. Cody Stewart Searcy

    February 10, 2021 at 3:20 pm

Leave a Reply

Your email address will not be published. Required fields are marked *

4 − 3 =