[et_pb_section fb_built=”1″ admin_label=”Case study Hero” module_class=”case-study hero-section” _builder_version=”4.27.7″ _module_preset=”default” background_image=”https:\/\/nnc-services.com\/wp-content\/uploads\/2026\/07\/laser-cutting-scaled.jpg” locked=”off” global_colors_info=”{}”][et_pb_row use_custom_gutter=”on” gutter_width=”1″ module_class=”title-row mw700″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/nnc-services.com\/wp-content\/uploads\/2026\/07\/trumpf-logo-alb.png” alt=”TRUMPF logo” title_text=”logo Trumpf alb” disabled_on=”off|off|off” _builder_version=”4.27.7″ _module_preset=”default” locked=”off” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_class=”case-study description-section” _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_row use_custom_gutter=”on” gutter_width=”1″ module_class=”title-row” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
TRUMPF este unul dintre liderii mondiali \u00een domeniul ma\u0219inilor-unelte \u0219i al tehnologiei laser, recunoscut pentru ingineria german\u0103, precizie, fiabilitate \u0219i performan\u021b\u0103 pe termen lung \u00een produc\u021bia industrial\u0103. NNC Services a sprijinit TRUMPF printr-o campanie menit\u0103 s\u0103 repozi\u021bioneze o gam\u0103 de utilaje mai accesibil\u0103 pentru produc\u0103torii mici \u0219i mijlocii. Obiectivul a fost schimbarea percep\u021biei potrivit c\u0103reia tehnologia TRUMPF este destinat\u0103 exclusiv fabricilor mari \u0219i demonstrarea modului \u00een care aceea\u0219i calitate inginereasc\u0103 poate r\u0103spunde nevoilor de produc\u021bie ale IMM-urilor, cerin\u021belor de finan\u021bare, planific\u0103rii rentabilit\u0103\u021bii investi\u021biei \u0219i activit\u0103\u021bilor zilnice de prelucrare a tablei. <\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”1″ module_class=”images-row fullwidth-row” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/nnc-services.com\/wp-content\/uploads\/2026\/07\/laser-cutting-sparks-scaled.jpg” alt=”TRUMPF banner” title_text=”Studiu de caz Trumpf NNC” force_fullwidth=”on” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_class=”case-study approach-section dark” _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_row use_custom_gutter=”on” gutter_width=”1″ module_class=”title-row” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
TRUMPF avea nevoie de o campanie care s\u0103 \u00eembine reputa\u021bia solid\u0103 a unei tehnologii industriale premium cu o ofert\u0103 de achizi\u021bie mai accesibil\u0103. NNC Services a dezvoltat conceptul, strategia, mesajele \u0219i cadrul de implementare multicanal, traduc\u00e2nd avantajele tehnice ale produsului \u00eentr-un limbaj relevant pentru proprietarii de IMM-uri, managerii de produc\u021bie \u0219i speciali\u0219tii implica\u021bi \u00een deciziile tehnice de achizi\u021bie.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” module_class=”cards-row” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ module_class=”card dark” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
\n\/ Analiza pie\u021bei \u0219i definirea profilului cump\u0103r\u0103torului ideal
\/ Cartografierea poten\u021bialului regional al pie\u021bei
\/ Prioritizarea industriilor \u0219i segmentelor relevante
\/ Definirea profilurilor de cump\u0103r\u0103tori \u00een func\u021bie de regiune \u0219i tipul companiei
\/ Evaluarea oportunit\u0103\u021bilor de pia\u021b\u0103 din Uniunea European\u0103, America de Nord, Japonia \u0219i Australia
\/ Analiza fezabilit\u0103\u021bii procesului digital de atragere \u0219i conversie a poten\u021bialilor clien\u021bi\n<\/p>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ module_class=”card dark” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n
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[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n
\n\/ Dezvoltarea conceptului \u0219i a direc\u021biei strategice a campaniei
\/ Definirea mesajelor-cheie privind fiabilitatea, finan\u021barea, continuitatea produc\u021biei \u0219i independen\u021ba opera\u021bional\u0103
\/ Strategie de personalizare \u00een func\u021bie de regiune \u0219i industrie
\/ Direc\u021bie vizual\u0103 \u0219i reguli privind tonul comunic\u0103rii
\/ Cadrul de evaluare a rentabilit\u0103\u021bii investi\u021biei<\/p>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ module_class=”card dark” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n
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[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n
\n\/ Articole despre produse \u0219i con\u021binut pentru campanie
\/ Fi\u0219e de prezentare a produselor, pentru utilizare \u00een v\u00e2nz\u0103ri \u0219i \u00een mediul digital
\/ Adaptarea specifica\u021biilor tehnice \u00eentr-un limbaj relevant pentru cump\u0103r\u0103tori
\/ Mesaje pentru pagina de campanie \u0219i optimizarea conversiilor
\/ Script pentru telesales \u0219i criterii de calificare a leadurilor
\/ Direc\u021bie pentru ghidul de finan\u021bare \u0219i rentabilitate a investi\u021biei<\/p>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ module_class=”card dark” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n
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[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n
\n\/<\/span> Asisten\u021b\u0103 pentru campanii de e-mail [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”The outcome V1″ module_class=”case-study outcome-section light” _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_row module_class=”title-row” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Campania s-a desf\u0103\u0219urat pe parcursul a 6 luni \u0219i a creat un sistem scalabil de generare \u0219i calificare a leadurilor pentru o gam\u0103 de produse tehnice industriale, integr\u00e2nd interac\u021biunile digitale, inten\u021bia de cump\u0103rare, activit\u0103\u021bile de outreach \u0219i follow-up-ul comercial \u00eentr-un proces clar \u0219i bine structurat.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Text” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” module_class=”cards-row” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_3″ module_class=”card” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n leaduri generate \u0219i dezvoltate prin mai multe canale<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ module_class=”card” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n SQL-uri generate [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ module_class=”card” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n oportunit\u0103\u021bi de business generate \u00een 6 luni<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider show_divider=”off” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Text” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” module_class=”cards-row” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ module_class=”card” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n canale incluse [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ module_class=”card” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n \n gradul mediu de atingere a obiectivului [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” module_class=”cards-row” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ module_class=”card” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n leaduri generate prin pagina web, [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ module_class=”card” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” locked=”off” global_colors_info=”{}”]<\/p>\n companii cu inten\u021bie de cump\u0103rare identificate [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Repozi\u021bionarea tehnologiei premium pentru IMM-uri<\/p>\n","protected":false},"featured_media":5284,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[],"service":[],"industry":[31,22],"class_list":["post-5285","our-work","type-our-work","status-publish","has-post-thumbnail","hentry","industry-cybersecurity","industry-saas"],"acf":{"work_logo":5232},"_links":{"self":[{"href":"https:\/\/nnc-services.com\/ro\/wp-json\/wp\/v2\/our-work\/5285","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nnc-services.com\/ro\/wp-json\/wp\/v2\/our-work"}],"about":[{"href":"https:\/\/nnc-services.com\/ro\/wp-json\/wp\/v2\/types\/our-work"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nnc-services.com\/ro\/wp-json\/wp\/v2\/media\/5284"}],"wp:attachment":[{"href":"https:\/\/nnc-services.com\/ro\/wp-json\/wp\/v2\/media?parent=5285"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nnc-services.com\/ro\/wp-json\/wp\/v2\/categories?post=5285"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/nnc-services.com\/ro\/wp-json\/wp\/v2\/service?post=5285"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/nnc-services.com\/ro\/wp-json\/wp\/v2\/industry?post=5285"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\/<\/span> Anun\u021buri \u0219i retargeting N.Rich IP
\/<\/span> Google Ads \/ SEA
\/<\/span> Promovare pe LinkedIn \u0219i v\u00e2nz\u0103ri prin re\u021belele sociale
\/<\/span> Activitate \u00een directoare industriale
\/<\/span> Urm\u0103rirea inten\u021biilor cump\u0103r\u0103torilor
\/<\/span> Asisten\u021b\u0103 pentru traficul c\u0103tre pagini web \u0219i calculatoare
\/<\/span> Fluxul de calificare a clien\u021bilor poten\u021biali<\/p>\nRezultate<\/h2>\n
PERFORMAN\u021aA CAMPANIEI DE GENERARE A LEADURILOR<\/h4>\n
1264<\/h1>\n
133<\/h1>\n
\u00een urma activit\u0103\u021bilor campaniei<\/p>\n92<\/h1>\n
EXTINDEREA PE NOI PIE\u021aE \u0218I ACTIVAREA CANALELOR<\/h4>\n
10<\/h1>\n
\u00een cadrul strategiei<\/p>\n122%<\/h1>\n
de leaduri \u00een cele 3 pie\u021be-pilot\n<\/p>\n990<\/h1>\n
dintre care 61 de oportunit\u0103\u021bi comerciale<\/p>\n556<\/h1>\n
\u0219i direc\u021bionate c\u0103tre echipa de telemarketing<\/p>\n